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About PANA Cosmetics

PANA Cosmetics was founded in 2016 by Paola Ortiz, Anita Komorowski and Nick Allum in Toronto, Canada.

While working together at Miss Universe Canada, the trio fell in love with the makeup sponsor TONOS Revolution Makeup – a professional makeup line from South America that is made with minerals and naturals components. The results were stunning and the trio decided TONOS needed to brought to the Canadian market.

Meet the Team

Paola Ortiz, Co-founder PANA CosmeticsPAOLA ORTIZ, Co-founder
Director of Sales & Makeup Training.

Paola is a South American background professional, award winning makeup artist and global educator to beauty industry professionals. Paola started in the fashion industry twenty years ago as a fashion designer then her artistic skills shifted to the cosmetics industry. After many years of cosmetic retailing, marketing and management in beauty salons and cosmetic companies, she turned her talents to freelance and broadened her horizons to all types of beauty and fashion related work.

She is considered a marketing/media beauty expert and has been a spokesperson for Smashbox NY and Estee Lauder Canada, Tonos Revolution (Colombia),done media tours for major brands and has been featured in many international magazine publications for her expert advice. Over the years her media appearances on Canadian and South American makeover shows like Rogers Beauty Show (Ottawa), UNIVISION Canada, have led her to be one of the leading experts in the beauty industry offering her advice to the professional and the consumer. 

She has developed and taught makeup programs at some major South American and Canadian schools like Dario’s Academy and Toronto School of Makeup as National Trainer, presented at beauty shows in Canada, Miami and Colombia.

Paola has worked with some of the top hair stylists and fashion designers from Colombia to Toronto, maintaining a strong industry reputation for her professionalism, knowledge, and creativity. She was also given the responsibility as the Director of Makeup and Hair department for Miss Universe Canada since 2013. Whether its presenting, working backstage, doing photo shoots, writing, wardrobe styling, creative direction, marketing, branding, managing, PR, designing or teaching, Paola enjoys every aspect of the fashion and beauty industry and loves to provide education to young professionals around the world.


  • Judge for Miss World Colombia 2012
  • Winner of the Makeup Artist and Educator of the year (Colombia ) 2014 
  • Judge for the Bridal Show Hair contest 2013 
  • Finalist Canadian Makeup Artist of the Year 2011 (Faces Magazine)

Nick Allum and Anita Komorowski, Co-founders of PANA CosmeticsNick Allum, Co-founder
Director of Finance and Operations.

Anita Komorowski, Co-founder
Director of E-commerce and Logistics. 
Nick & Anita have been behind the cameras at numerous pageants, events and fundraisers both locally and internationally since 2008. This husband and wife team - better known as Allumski - have been respected photographers in the Pageant Industry.  They enjoy meeting people through pageants, and run their own website  

Both Nick and Anita are I.T professionals with decades of experience in large corpoate environments, small businesses, and non-profits.  You can usually find them behind a computer or a camera.

Their Pageant portfolio includes:

Miss Universe Canada
• Miss Universe Canada Western Ontario Preliminary
Canada’s Perfect
• Swimsuit USA International Model Search Canada
• American Beauty Pageant 
• Miss U.S. International
• Miss U.S. Supranational
• Miss Latina Canada